Monday, February 9, 2015

Miami Video Production to Advertise Your Business

Promoting a business can be tricky anywhere; it's no different here in Miami. Every business owner wants the most bang for his or her buck. One of the most effective tools in advertising is to incorporate a corporate video production. Corporate video productions are a cost-effective way to market any business or promote company policy. In this article, we will explore some of the reasons video productions are a great marketing tool.

First, in this day of technology, videos are just a click away from your potential customers. Whether they are on a computer or their smart phone, video productions are being watched. As a matter of fact, they account for about half of all mobile traffic. Over four billion Youtube videos are watched each day. People watch videos for things that they are interested in or just to entertain themselves. Either way, any business can benefit from the traffic videos generate.

Second, video productions stay for a very long time on the Internet. That means that the money that is spent with a Miami video production company to produce a video can have long lasting affects on getting and retaining customers. This can be much more effective than a TV or radio ad that runs for a few weeks or months. Also, videos can easily be shared.  People often share videos via Facebook and Twitter giving a business a wide variety of viewers.

Third, videos help to level the playing field. Gone are the days when only the biggest and wealthiest companies could afford to get their names out to millions of people. With videos, even the smallest company can compete with the big boys. Although smaller companies may not have as large of a budget to produce videos, by being creative and doing a good job targeting their audience, they can still pull in their fair share of the business.
Lastly, the competition is probably already using video production to promote their products or service. Over 80% of marketing executives use video production to market their business. Keeping up with the competition can mean the difference in whether a company fails or succeeds. Video production will keep you at the top of the competition.

When thinking of how a company here in Miami will promote itself, due consideration needs to be given to contacting a Miami video production company. Remember, videos are a cost-effective way to market any business. They are watched by millions of people each day and are shared among friends and acquaintances via Facebook and Twitter. Because of the longevity of Internet videos, they are by far more affective than radio or television ads. Also, whether your competition is a large company or small companies, they are probably already using video production to promote their business. Every business owner owes it to himself or herself to invest in corporate video productions.

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